Doused in light and muted hues that exude a summery mood.

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Earlier in the month, unfeigned presented its Spring/Summer 2024 collection at the Pitti Uomo trade fair. The Madrid-based menswear label has been dedicated to crafting high-quality garments with sustainability in mind since its conception. Synonymous with its earlier collections, the latest lineup is also crafted from conscious materials.
Every piece in the collection is designed to be evergreen, everyday wardrobe staples. Comprising 21 looks, the latest collection remains faithful and consistent with unfeigned’s signature formal techwear aesthetic. Many signature styles by the label, such as the technical blazer and technical vest also returned in essential colorways.
Aside from the classic black, white, and navy, the general color palette leans on light and muted hues that exude a spring and summery mood, which has been achieved via sand beige, dusty pink, light blue, and touches of chartreuse. Jackets, sweatshirts, and pants are now updated in a breezier construction and materiality, which are able to maintain the smart casual silhouettes without sacrificing ton the garment’s functionality and comfort.