Fusing relaxed silhouettes with signature brand graphics.

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ICECREAM JP, which is the Japanese derivative of Pharell Williams’ skate label under Billionaire Boys Club has released its new collection for the Fall/Holiday 2023 season.
With its signature street-focused aesthetic, the collection is complete with an array of casual pieces enveloped by relaxed silhouettes. But across the arrangement, the collection’s personality comes from its usage of several colors, specifically fall-focused hues, and brand icon graphic designs.
Key pieces that reveal the collection’s oversized aesthetic include a sky blue puffer jacket with all-over lion and ICECREAM graphics, a two-tone ICECREAM hoodie in deep blue, black and gray and relaxed olive green bomber jackets. Other collection highlights include a black and white pinstripe coordinating set with patch decals, logo dog shorts and two-tone hoodies.
Take a peek at the collection in the gallery above. ICECREAM JP’s Fall/Holiday ‘23 collection is available now online.