Available exclusively at Dover Street Market London.

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To celebrate its launch at Dover Street Market London, b.Eautiful has now put together an exclusive capsule collection. Comprised of three graphic T-shirt designs, the release sees plays on the brand’s line of onomatopoeia tees and a flip of a signature style.
Leading the mix is the DSM-DSM Long Sleeve T-Shirt and a glitched Yura-Yura/Koro-Koro Short Sleeve T-Shirt. In Japanese, yura-yura is an onomatopoeia for slow swaying from side to side and koro-koro is small and round object rolling. Rounding up the release is a flip of b.Eautiful’s Hiking Guide T-Shirt from Collection*5 (Fall 2023). The tee features a layered “d.ovEr strEEt markEt” logo referencing b.Eautiful’s own logo. Each tee style also features a “b.Eautiful for Dover Street Market” sleeve hit.
b.Eautiful tapped friend and Tokyo-native, Kikuno to model the capsule collection, with photography by Yuta Saito.
Take a look at the range available now exclusively at Dover Street Market London and on b.Eautiful’s website.