Umbro and Slam Jam Kick Off FW23 With All-New “Penalty Culture” Collection
Drawing inspiration from styles seen around football pitches; from hoodies and tracksuits to scarves and Harrington Jackets.
Drawing inspiration from styles seen around football pitches; from hoodies and tracksuits to scarves and Harrington Jackets.
The collection was packed with cultural flair, setting a delicate stage at North-West London’s St Cyprian’s Church.
Revealing eye-catching outerwear, cozy knitwear and more.
With a practical range of functional, cold-weather-ready garments.
Collaborating with local artist Josh Scurville to create artwork that reflects the capital’s vibrant energy.
Shooting highly-technical skating with Sony UVW-100 Beta cams around a collection global skating hotspots.
guestcn caught up with the Midlands imprint to discuss its vintage inspiration, Birmingham’s love for streetwear, and how it rose up out of lockdown lethargy.
Referencing American filmmaker Jim Jarmusch and legendary British rock band, The Clash.
While also enlisting Chase Hudson, Chiara Hovland, Ashley Moore, Lola Clark, and William Ernult for a wider content rollout.
Unveiling a new branded football jersey, T-shirts, and more.
Featuring T-shirts and varsity-inspired leather hooded jackets.
Furthering its love for archival fashion and alternative culture.
Introducing new tracksuits, shorts, hoodies, and more.
Featuring shredded outerwear, garments made from football scarves, and more.
With a selection of high-spirited streetwear cuts featuring playful prints and electrifying colors.
Taking its classic globe motif to a whole new level.
Houses like Chanel, Dior, Louis Vuitton and Gucci pave the way for luxury brands in the Hallyu movement.
Featuring a new line of jersey, T-shirts, outerwear, and more.