Paying tribute to warm outdoor community gatherings.
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Louis Vuitton (PARIS:MC.PA -0.48%) has unveiled its final menswear collection ahead of Pharrell‘s directorial debut at Paris Fashion Week. The Pre-Spring 2024 offering sees the LV team explore global bonfire culture, uniting communities from all walks of life.
Louis Vuitton’s Pre-Spring 2024 menswear collection is the first step into a new era, awaiting Pharrell’s arrival with open arms. The adaptable offering is made for cozy beach bonfires dominated by natural landscape hues. The brand’s Pre-Spring 2024 world maps print camouflage various workwear-inspired garments, jumping onto formal suiting and monogram-printed jacquard fleece jackets. Faded LV logos appear on down-filled puffers and pixilated patchwork attire, while realistic smoke graphics flood denim sets and knee-length skirts.
Bonfire charcoal is set on fire across collared and shearling outerwear crafted from recycled materials, moving onto the collection’s second half. The previous is enhanced by nighttime forest terrains, illuminated by Vuitton’s dégradé pattern stimulated by the Northern Lights. Dashes of green, blue, and red ignite cable-knit jackets and fuzzy vests, accompanied by satin pajamas, padded bomber jackets, heated bags, and new LV Discovery sneaker designs.
Take a closer look at Louis Vuitton’s Pre-Spring 2024 menswear collection above.